The first stage we took whilst producing our poster on photoshop was to choose a gradient colour, which we had already chosen to be white into grey, going downwards, thus we activated it. Then the font of the Heading ‘Cluckin Hell !’ it had to be bold, so it would stand out as well as dark, and rather thick, thus we chose the one you can see, “Rockwell bold” we decided to do the other aspects of the poster such as the tagline in the same font and colour, due to continuity being an important factor. However the font for the people starring within it, we thought to change to give the actors a rather unique ambiance, and perhaps to make them seem more exclusive. And to thwart being boring with having the same font for everything. Naturally the billing had to be turned extremely small and thin due to the fitting in with typical poster conventions. The position of all the items on the poster was specifically chosen and placed there due to conforming to the typical conventions of a poster.
The second main stage included us to write the release date as well ad the production companies, all visible at the bottom of the poster, we chose the colour white for the release date due to the contrast between dark grey and white, and the fact that it will highlight it and make the release date stand out, which is an important attribute of the poster as it informs the audience when this product will be available. We once again chose the same font as the main heading and tagline, due to continuity and avoid messiness within our poster, to make it look more professional. We also took our time to produce the production companies, I enjoyed making them as we could just use our imagination and call them anything we wished, we used different effects and tools of the font chooser on photoshop to create the effects on the production companies, and decided to make them white, as it was the only colour that would have been clear and visible against the dark grey/black background.
The third main stage was placing the pictures that I had cropped onto the poster, this stage was done using the crop magnetic tool on photoshop, each picture had to be magnified x100 on their original background to give me the opportunity to go around the edges and crop with caution. After successfully cropping I would then drag the outline them on to the poster, and then copy and past the actual image onto. This was rather time consuming as most images were individual. The image with the male character bending over , by the others foot, was planned out carefully and we were forced to crop out the rest of his body to give that effect. Which evidently worked very well as it adds to the comical factor. The position of the main character was specifically chosen also, as the position she is in, is the position she becomes most famous for in the trailer.
The front page of the magazine was constructed firstly , similar to the poster with the MASTHEAD however as it is called , we chose a black background due to the horror aspect of the trailer , as well the idea that featuring on this front cover will be the antagonists of the movie, thus a dark colour to connotate their evil as black is associated with negativity. The colours of the font were specifically chosen also because we wanted to reflect the ‘I’ before the view as a contemporary piece of modern day use of vocabulary for modern media, and the colours blue, grey and silver portray a ‘mechanical’ image associating mechanics with modern technology, which is also mirrored within our actual trailer, being aimed at the younger generation with its themes, thus they produced a nice fusion. I came up with the tag “film is life amplified’ I was influenced by Alfred Hitchcock’s “DRAMA IS LIFE WITH THE DULL BITS CUT OUT”, I thought it would be a great use of intertextual evidence within our front cover. We chose the colour white to make it stand out against the black background, and the price and issue number were placed there in order to conform to the norms and conventions of a typical front cover.
The second main stage was finalised with the texts for the cover lines telling the reader what will be featured within the article as well as some plugs such as ‘2011’s must see movies’ which we were influenced by many magazines which illustrated those plugs on their front cover. We also, decided to use the colours white and yellow, white due to the contrast against the colour black and the yellow to specifically reflect `’cluckin’ which is associated with chicken and eggs which has colour of yellow for a connotation. The images were cropped onto the poster, this stage was done using the crop magnetic tool on photoshop, each picture had to be magnified x100 on their original background to give me the opportunity to go around the edges and crop with caution. After successfully cropping I would then drag the outline them on to the poster, and then copy and past the actual image onto the magazine front cover. The poses are comical of the two minor characters, but we were thinking rather threatening pose for the main antagonist as well as a dangerous facial expression.
The final stage of the magazine front cover was adding the effects onto the letters and texts on to the front cover, for example the semi transparent yellow blocks behind the white texts, giving it a professional look as it was influenced by many famous magazines which used the same technique such as ‘Empire’ and ‘Total Film’ These effects were possible through the use of photoshop and the tools it provided. I then had to search for a copy right free barcode was my partner was able to find on free.images.com, after cropping and re-sizing the barcode we placed it where it should be according to the typical conventions of a front cover of a magazine. I also used photoshop to edit the skyline where it says “PLUS MASSIVE PREVIEW OF COLLATORAL REMORSE 2” I had to use the rectangle tool to produce a white block for it to stand out then write in black on top of it. To highlight the contrasting words the colour scheme had to be black on white on black. Which worked very well and our magazine front cover was able to fit into the typical conventions of a magazine front cover.